Product Designer at Meta

BringingIdeasTo Life

λ 380–740nmIOR 1.52 — Crown glass
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Seattle — 2026

01 — About

Seattle-based. I turn fuzzy ambitions into shipped product — vision first, craft all the way down.

Off hours I collect design in every form: architecture, fashion, interiors, one very good pup.

Portrait of Nick Zhou
N. Zhou — Seattle47.6°N

Product Designer

Since 2020

Seattle

Design Lead·2025

AI glasses ecosystem

02

I lead design for the bridge between Meta’s apps and AI glasses — the flows where people discover, virtually try on, and buy glasses inside the feeds they already scroll every day.

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Awareness lift

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Sales lift via Meta apps

Impact

Native entry points met people mid-scroll — and moved both awareness and sales.

Product Designer·2024

Cross-app tag system

03

I designed the system that lets people tag friends across Meta’s apps — paired with privacy controls, so everyone decides exactly how and when they can be reached.

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Notification approval rate

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DAU lift from tags & mentions

Impact

Shipped features people actively opted into, growing connections made and daily actives on both Facebook and Instagram.

Growth Designer·2023

Growth email system

04

I redesigned growth email across Meta’s products and brought AI tooling into the team’s workflow — faster turnarounds, better work, measurable growth.

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Design turnaround cut

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Email CTR lift

Impact

Cut design turnaround by 60% — and laid the groundwork for the team’s agentic design experiments.

Instagram email design showcase 1
Instagram email design showcase 2
iPhone mockup showing email notification
Instagram email open mail view

20232026

Recognition

06

Red Dot Award

Red Dot Award

Red Dot

A' Design Award

A' Design Award

A' Design Award & Competition

Core77 Design Award

Core77 Design Award

Core77

Mood Design Exhibition

Mood Design Exhibition

Mood Awards